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While Chrysler got the most attention for its Super Bowl ad starring Clint Eastwood, many found Kia's spot starring Mr. Sandman, Adriana Lima and Motley Crue to be the most entertaining. The car featured in the ad was the new Optima SX Limited, which made its debut today at the 2012 Chicago Auto Show.

Steve was very friendly and knowledgeable about the products and cars available. He did not pressure us. I am well pleased with the sales experience and car.

I would like to say i had a great experience At Wagner KIA they were very Helpful and respectful. Not pushy. They talk me through every step of the deal and explained things to me so i could understand. My sales man Steve Crozier was awesome and the service department Mike Pickering helped me with some minor issues I was having and the service was done in a timely manner. All in all I highly recommend anyone looking for a great car new or used.. Please visit KIA in Shrewsbury, they have a great selection and very helpful staff. I…

I had a great experience with Wagner Kia. The showroom was spotless, coffee was hot, and I stopped in many times for a test drive with multiple cars before buying something. They were very accommodating and patient with me through the entire buying process. Everything was clearly explained to me in a professional manner.I never felt rushed or pushed into anything. When I took my new car in for the first service they gave me a 2011 free loaner for the day. My car was washed and vacuumed when I picked it up. Great to deal with overall. Not…

The second generation of the Kia c'eed is a dramatic rework five years after the C-segment fighter was introduced. It is fronted by Kia's now-familiar design elements, attempting to go upmarket along its flanks with chrome trim around the windows and "styling typically found on a sporty coupé with the space and functionality of a five-door hatch."

We don't know what its innards look like, but Kia says it has a "driver oriented dashboard and refined interior, with a strong focus on quality of materials." Other reports suggest it will be offered with a choice of two…

Kia is rolling out the second generation of its UVO infotainment system before we could really get to know the original, but UVO2 is packing all the advanced telematics and connectivity features of its competitors - or at least it will when it ships later this year.

We had a chance to sample the lower-spec version of UVO2 in an Optima Hybrid, and overall, it's an improvement over its predecessor both in terms of polish and features.

Included in UVO2 is automatic crash notification, road-side assistance, service reminders and tracking, along with geo-fencing, speed warnings and a curfew setting that…

I had a chance to deal with the salesman named Mansour Rad aka MR. It was a great pleasure dealing with him. I went in to look at a Sorrento, but I really wanted a KIA Soul and thats what I had got, with all his help. I had been car shopping all week and Wagner Kia was the last placed I went to.I will tell my friends and family to go see MR anytime.

The Hyundai Elantra edged out the Ford Focus and Volkwagen Passat Monday to win the 2012 North American Car of the Year award.

The prestigious industry award was announced at the start of the North American International Auto Show in Detroit.

Spied: 2013 Kia K9
Only a few months after Kia shocked the industry with their GT Concept at the Frankfurt Auto Show, the South Korean automaker continues their aggressive strategy of scaring the elite of the industry. More specifically, Kia has deliberately set the German automakers in their target sites with the goal of taking on the likes of Audi, for example. Sound unrealistic? Only a few years ago they were largely written off as a serious competitor to Japanese brands. Today, their sales figures and exterior styling…

Ok, we admit it. The Kia Rio hasn't always been the most popular model here at Wagner Kia of Shrewsbury, but we expect that to change soon. The 2012 Kia Rio has garnered quite a bit of attention from auto enthusiasts and experts alike. For example, Consumer Guide points out the new Kia has "[g]ood power for the class, a comfortable ride, fine practicality, and handsome looks inside and out . . .  [a]well-rounded package. Competitive EPA fuel economy estimates are a strong point as well. Small-car shoppers should be sure to add the 2012 Kia Rio to their list…